BURN Franchise
Open your own BURN studio
Boxing, Pilates, spinning and more under one brand.
BURN opened in Frankfurt in June 2024. Now we’re looking for founders, trainers and operators who want to open their own boutique studio under the BURN brand. You know your city and bring the drive. We bring the brand, the community and the systems from our own studio.
June 2024
Opened in Frankfurt
2 concepts
Boxing and Pilates in our studio
€50,000+
Equity you bring
Why BURN
A brand with its own studio and community in Frankfurt
A CRM that emails new leads and members automatically
A stamp card in Apple and Google Wallet, with challenges and a leaderboard
Dashboards for revenue, class attendance and coach payroll
Who this is for
You want your own studio but don’t want to build brand, systems and marketing from scratch.
Trainers and head coaches
You coach boxing, Pilates, cycling, Hyrox or yoga and want to run a studio of your own.
Studio managers
You already run a boutique studio day to day and now want a location of your own.
Entrepreneurs
You come from fitness, hospitality or community work and know your city well.
What you get from BURN
Everything here comes from our own studio in Frankfurt.
Brand and community
The BURN name, logo and look, plus a community that trains together at events and challenges.
Class formats
For boxing: the formats from our studio, BXNG 50, BXNG KNOCKOUT 75 and BXNG TECHNIQUE. For other concepts we develop the format with you.
CRM and automatic emails
Leads, first visits and memberships in one CRM. New contacts and first-time visitors get emails automatically.
Stamp card
Members collect stamps in Apple Wallet or Google Wallet. Challenges like THE BURN EFFECT come with rewards and a live leaderboard.
Dashboards
Revenue and class attendance at a glance, plus coach payroll straight from the booking data.
Opening
We opened our studio with a presale of founding memberships. We use that experience to plan your opening with you.
What we’re building with you
These parts only work once there is more than one studio, so we are building them together with our first partners.
- A credit system members can use in every BURN studio
- Help finding a space and fitting it out
- Buying together with other studios
How it works
Inquiry
You send us the form with your city, concept and experience.
First call
We get to know each other and talk through the terms.
Workshop
Together we sharpen your concept, location and target group.
Business plan
We run the numbers for your location.
Contract
Company, financing and franchise agreement.
Opening
Fit-out, team training, opening day.
What you bring
Equity from €50,000, plus a financing plan for fitting out the studio.
Drive, and you know the market in your city.
You follow the BURN standards for brand, training, service and reporting.
You use the BURN systems and connect your studio data to them.
We go through the terms in the first call.
Apply now
Tell us about yourself and your plans. We’ll reply by email.
Want to invest instead?
Become a co-owner of a BURN studio, alongside the operator who runs it.